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2018 Mercedes-Benz Confirms First Mid-Size Premium Pickup

2018 Mercedes-Benz Confirms First Mid-Size Premium Pickup  - The German Automaker has validated that it is building initially of its kind a mid-size premium pickup truck that will certainly get on sale by 2018 or 2020.

The Mercedes-Benz pick-up will contribute nicely to our global growth targets," Daimler Chief Executive Officer Dieter Zetsche stated in a statement today. "We will certainly enter this sector with our distinct brand name identification and all of the vehicle associates that are regular of the brand name with regard to safety and security, comfort, powertrains, and worth.

The rendering we are showing you is a main one and suggests an idea is on its way to a forthcoming motor show. The staff taxi body is packed with S-Class style information and also we likewise observed side mirrors borrowed from the ML, now called GLE. That does not always suggest that vehicle is going to be based upon an SUV. In fact, it could be based on an all-new design, because body-on-frame building and construction is just made use of by the ultra-expensive G-Class.

2018 Mercedes-Benz Confirms First Mid-Size Premium Pickup

2018 Mercedes-Benz Confirms First Mid-Size Premium Pickup 

The German business claims it will mostly target Latin America, South Africa and Europe, yet Australia will certainly likewise play a key function. Mercedes has established a main office there and neighborhood screening will certainly start within a year. Australia holds huge potential for pickup Isn't the Cadillac Escalade premium sufficient? ⌕ Isn't really the Cadillac Escalade premium enough?sales, as 15% of the total cars and trucks sales in Australia are 4 × 2 and also 4 × 4 utes. The fiercely disputed 1-ton (Ford's Ranger, Nissan's Navara, Mitsubishi's Triton and also Toyota's HiLux) market made up over 175,000 new enrollments in 2014, with 133,566 of those associateded with 4WD offerings.

"The mid-size pick-up segment is currently undergoing a change worldwide. A growing number of pick-ups are being made use of for private functions, and commercial as well as private customers are increasingly asking for cars that have car-like requirements," Mercedes stated.
Basically, people are getting trucks as a way of living option, a statement, not simply to use as work vehicles. This is something we assume Hyundai has also seen, as the Korean carmaker just recently provided a concept vehicle called the Santa Cruz at the Chicago Auto Show in The U.S.A..
Which kind of brings us to a very important inquiry: is Mercedes truly making the first costs pickup? We assume the answer is "no" since let's not forget that up till a couple of years back, the Cadillac Escalade EXT was offered as a vehicle in The U.S.A.. We might likewise say that the Ram 1500 has a great deal of car-like functions when totally geared up therefore does the 2015 GMC Sierra 1500 Denali Premium.

But a 1-ton truck undoubtedly opens up a new chapter for the Mercedes-Benz brand name. The chairman of the Board of Administration at Daimler AG as well as head of Mercedes-Benz Cars department, Dieter Zetsche asserts all the characteristics generally connected with the brand name will be maintained, including security, comfort, powertrains and also value.
Yet considering this is a project from the commercial automobiles department, we're expecting more like a VW Amarok competing equipped with a diesel engine compared to an AMG design with a V8.

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